Planning calculator

Estimate what missed-call recovery could put back into your leasing pipeline.

Use your own call volume and conversion assumptions. This calculator is a planning model—not an EMC2Ops performance claim, guarantee, or industry benchmark.

Your assumptions

Example values are included only to demonstrate the model. Replace every value with your own measured data.

Total leasing calls your team does not answer live.
Share already contacted through voicemail, callbacks, or another process.
Share of unrecovered callers expected to engage with the follow-up.
Share of engaged callers who match your basic leasing criteria.
Share of qualified renters who book a tour or equivalent next step.
Share of recovered tours that become signed leases.
Use your own contribution or management-fee value—not total rent unless that is your actual revenue measure.

Formula

  1. Unrecovered calls = missed calls × (1 − current recovery rate)
  2. Recovered conversations = unrecovered calls × automated contact rate
  3. Qualified renters = recovered conversations × qualification rate
  4. Projected tours = qualified renters × tour booking rate
  5. Projected leases = projected tours × lease conversion rate
  6. Optional value = projected leases × your value per signed lease

Use the output responsibly

Run the model with conservative, expected, and aggressive assumptions. Validate every rate against your CRM and call records, then compare projected results with the first 30 days after launch.

See the missed-call recovery workflow or scope a measured pilot.